I heard about BNI while I attended training in New York on how to run my new Minuteman Press franchise. Upon returning home to South Africa, I was disappointed to learn that there were no BNI Chapters in my area. Three years later, a regional BNI representative who was setting up a local Chapter walked into my shop and I applied for membership right there and then. It is now 11 years later and I am now a partner in a website and content marketing company – and still a BNI member. BNI has worked so well for our business that my partner and I are members of 2 different Chapters and we are both currently serving as Presidents. BNI contributes more than 50% of our business turnover and we cannot imagine being in business without the networking, support and referrals received through BNI.
In my first year as a BNI member, I can confidently say that I earned easily in return what I had invested to join. At the end of the year, I decided to renew membership. Things got interesting. In my second year, I doubled my first year’s referral turnover. In my third year, I doubled my second year’s referral turnover, and in my fourth year I doubled my third year’s referral turnover.
It didn’t continue in this fashion, which was literally doubling year on year, but I have kept accurate records, and can confidently say that my referral turnover has improved year on year continually. BNI has been an extraordinary success for my business marketing and sales.
As a business we have grown exponentially as a result of our membership. We have focused on developing our partnerships within the chapters we attend, to ensure that we are able to work with like minded businesses, these in turn have meant that we are referred by these businesses to their client bases, often leading to further referrals back to members within the chapter. We have been introduced to businesses, by our fellow chapter members, that has meant that we have generated significant results, literally 100 times our membership fee.